It's December again and the Christmas holiday is knocking on our door. And right on time, we see advertisements everywhere. Like every year, the biggest brands in the world release their Christmas campaigns and commercials which, somehow, we've all learned to enjoy.
Don't worry, we don't want to talk about ads and commercials here. Well, maybe a little. We rather want to talk about the thing which is rarely talked about - the music of Christmas commercials. So here we reveal our top five Christmas advertisement songs/music of 2021.
Here we go!
5. In fifth place
The department store company of the UK is well known for its creative Christmas commercials. Since 2007 they have been working with the Adam & Eve/DDB agency on their advertising campaigns during the holidays and with quite a success.
For this year's commercial, they've decided to tell a not so very new story - a story about friendship between a boy and an alien. For the music, however, they've chosen something slightly familiar. But here they have managed amazingly to turn something old into something completely new - a cover of the 80s track "Together in Electric Dreams" by Philipp Oakey and Giorgio Moroder. A very typical 80s song with synth, electronic drums and fast pacing was transformed into a dreamy, slow, romantic song with a beautiful female vocal performed by Lola Young.
It definitely sounds very Christmassy and captures a magical feeling. Even though John Lewis and Partners were accused of stealing and copying the idea we still like the song and chose it for our top five list. But it might have influenced our ranking here as number 5.